Is Wordtracker Accurate?
One of the premier tools used in Keyword Research is Wordtracker. Thus, we should all assume that Wordtracker performs impeccably and finds us the right keywords every time. Or should we? In this article, we will ask the question: Is Wordtracker Accurate?
As I wrote in the article Wordtracker vs. Google Keyword Tool: Which is better for keyword research?, I use both Wordtracker and the Google Keyword Tool to identify a solid base of keywords for articles and promotional material. I especially like Wordtracker for long tail keywords. This is an area in which Wordtracker excels and the Google Keyword Tool fails.
Occasionally, I will stumble upon some amazing long tail keywords that ostensibly would result in massive amounts of hits to an article.
Let’s take a look at an example.
Bring up the free version of Wordtracker and type in the word “hurricanes”. What do you see? The first entry that appears under a Wordtracker search for the keyword “hurricanes” is this:
Searches Keyword 12271 how do hurricanes formMore than twelve thousand people per day are searching for the term “how do hurricanes form”!!!
If this is the case, I will go create a website about how hurricanes form, become #1 in Google because there is not much competition, and makes loads of money with advertisers. Life will be good and lots of money will roll in! Right?
Right?
Regrettably, it’s not quite that easy. Like when we find that shiny, 2-year old BMW convertible on sale for $2,500 and we think, “Wow, I have found the one in a million deal”, we need to ask the question:Â Is this too good to be true?
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